Category Archive for: Employment Brand

Introducing my new Podcast – “Are You Not Entertained?!”

Lately, all I listen to on my commute or travels are podcasts. HOWEVER, I find that most of them are either BORING or too HR specific or self-promoting nonsense. Call me crazy, but I think a good podcast should be ENTERTAINING. I have been debating for some time now about doing one myself – but…

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Studies show that THIS is the best way to connect with Gen Z

  Start with the understanding that there is no magical all encompassing classifications on human beings because of what years they were born in. They, like any other BS generational term, are individuals who have different motivations, aspirations, backgrounds and goals. Act accordingly.   

Research shows that THIS is the best way to Attract and Retain Gen Z employees

To treat them (like any other BS generational term used these days) like real living and breathing human beings. Everyone is an individual with their own goals, drives and aspirations which are most definitely not defined by what year they were born in. Proceed accordingly.     That’s it.     *Sponsored by the Association…

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What’s in it for me?

As someone whose gig is working with companies on attracting and retaining people, I get to see many different environments, perspectives and viewpoints on this topic in companies around the world and across many verticals. Universal among them is the desire to attract “in demand” talent and to retain them as well. These organizations know…

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The Secret to Engaging, Hiring and Retaining Millennials Part Two – New Data Shows THIS….

that they are human beings like any other person regardless of when they were born. This was just click bait BS like every other article out there professing they have all the answers to Millennials like they are some secret society or new form of human being that needs to be researched in labs.  …

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The secret to engaging, hiring and retaining Millennials

Treat them like you would anyone else you give a crap about.       The End.       *** This post was sponsored by The Association of Professionals Begging People to Stop Posting Articles about Millennials.      

5 Instagram Strategies for Employer Branding – The Moments that Matter.

    Guest post by Carmen Shirkey Collins and Casie Shimansky Casie Shimansky and Carmen Shirkey Collins work for Cisco’s Talent Brand Team, Casie as a social media manager and Carmen as the social media lead for the team. Follow along with the WeAreCisco adventures on Instagram (WeAreCisco). (They’re on Snapchat, too! Username wearecisco.)  …

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Recruitment videos don’t have to suck

More and more companies are beginning to understand the importance of employment branding to their recruitment efforts. If you are reading my stuff, then I am going to assume by now you “get” what employment branding is and the impact it can have on attracting candidates to your company. While it is definitely exciting to…

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Employee Retention and Hiring – “Love the One You’re With” first

Don’t be angry, don’t be sad Don’t sit crying over good times you’ve had Well there’s a girl sitting right next to you And she’s just waiting for something to do Well there’s a rose in a fisted glove And the eagle flies with the dove And if you can’t be with the one you…

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Politics, Religion and Social Media

We are in the midst now of what I consider the absolute worst time in the social media calendar: presidential election season. I remember the last election cycle on social media really well and not for positive reasons. My social feeds were constantly filled with posts on both sides of the political spectrum, and wouldn’t…

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