Category Archive for: Employment Brand

The secret to engaging, hiring and retaining Millennials

Treat them like you would anyone else you give a crap about.       The End.       *** This post was sponsored by The Association of Professionals Begging People to Stop Posting Articles about Millennials.      

5 Instagram Strategies for Employer Branding – The Moments that Matter.

    Guest post by Carmen Shirkey Collins and Casie Shimansky Casie Shimansky and Carmen Shirkey Collins work for Cisco’s Talent Brand Team, Casie as a social media manager and Carmen as the social media lead for the team. Follow along with the WeAreCisco adventures on Instagram (WeAreCisco). (They’re on Snapchat, too! Username wearecisco.)  …

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Recruitment videos don’t have to suck

More and more companies are beginning to understand the importance of employment branding to their recruitment efforts. If you are reading my stuff, then I am going to assume by now you “get” what employment branding is and the impact it can have on attracting candidates to your company. While it is definitely exciting to…

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Employee Retention and Hiring – “Love the One You’re With” first

Don’t be angry, don’t be sad Don’t sit crying over good times you’ve had Well there’s a girl sitting right next to you And she’s just waiting for something to do Well there’s a rose in a fisted glove And the eagle flies with the dove And if you can’t be with the one you…

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Politics, Religion and Social Media

We are in the midst now of what I consider the absolute worst time in the social media calendar: presidential election season. I remember the last election cycle on social media really well and not for positive reasons. My social feeds were constantly filled with posts on both sides of the political spectrum, and wouldn’t…

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Why Long Term stints on a Resume are NOT a bad thing – the latest recruiting bias debunked

A while back, I posted a blog about “Why I Don’t Care About Short Term Stints on a Resume” and the response was all over the place from readers. Some people giving me a “Right on Ed!” and others thinking I just drank a fifth of Jack Daniels when I wrote it, with one person…

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It’s conference season – a look forward and a photographic look back

Its that time of year again – Talent Acquisition conference season. I will be attending a couple this year as is my standard plan. I truly wish I could go to more of these but alas work and schedules don’t allow for it. On a side note – I am truly jealous of what I…

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The customer (candidate) experience matters – #wecandobetter

It finally happened after years of avoiding it. I was getting out of my car this weekend and as the door opened my iPhone went flying out of my hands. In what seemed like slow motion, it hurtled up and down as I leaped (literally) out of my car and dove to try to catch…

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“Dirty Laundry” – my issues with the Times piece on working at Amazon

Dirty little secrets Dirty little lies We got our dirty little fingers in everybody’s pie We love to cut you down to size We love dirty laundry “Dirty Laundry” by Don Henley   The wolves are circling around Amazon these days. Former and current employees, bloggers, columnists and your mailman’s next door neighbor are jumping…

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Why we are still behaving like the “want ads” – but worse. #wecandobetter

I am old enough to remember the “want ads”. For those of you younger chaps out there who are unfamiliar with this, let me explain. There was once this thing called a “newspaper”. This was a bunch of papers, folded together, that had the news of the day printed on them. You could get these…

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